Case in point:
After an exhausting trip to ski in Colorado last June in which United Airlines was responsible for about six hours of delays, I sweet-talked my way in to a $125 voucher. (I also got the rental car for free since they'd given us a bald tire that went flat halfway to Gunnison). They were up in a week and I am planning a trip to Chicago, and since the choices to get there are eight hours by train (once a day), seven by car or, uh, one and a half by plane, and I had this voucher sitting around, and fares are pretty cheap, I decided to use it.
Now, I work for a car sharing organization and when we issue a credit when we screw up, it's a credit. It's good forever and it is automatically applied to your next invoice. We are apologetic, and we try to make good. The airlines, on the other hand …
Now, the voucher is actually two vouchers, one for $100 and one for $25, and I can't use them on the same reservation. The total round-trip would have been about $156, minus the $100 voucher, it would have been $56. That's not too shabby, and I'd have let the $25 voucher expire. But, the fare broke down as $104 on the outbound and $59 on the inbound as one-ways. So I went to use both vouchers. The return was easy, $59-$25=$35. The outbound, not so much.
No matter which fare I picked, I got a message that the fare was not eligible for the voucher. I called United. The reservations lady was nice and American, but unhelpful. She then threw me to customer relations, a lady in India. She looked at the reservation, and with an Indian accent garbled by the VOIP and cell connection, told me that "if I looked at the fine print of the voucher, I'd find that the voucher was not eligible for fares of less than the voucher." I asked where in the voucher. She told me that I should read it, because I'd find it. I asked to speak to a supervisor.
So, on comes another Indian lady, with a similar accent. Yes, sir, no, sir, I am sorry, sir, but that is not eligible. "Where does it say that, I asked?" And she said it was somewhere. At which point I proceeded to read the entire document to her, over the phone, until I got to rule 46:
Residual Value of Certificate/Discount: When the discount certificate amount is greater than the cost of the ticket, the difference will be forfeited.
So, I asked, if you had a rule disallowing it from being used on flights under its value, why would you have this rule? Would that make any sense? She demurred. Something about taxes. I'll pay the taxes. Hold. Now, hold music on United is Rhapsody in Blue, separated by United infomercials. "Do you know that we will charge you an arm and a leg to make a reservation over the phone!" Then more Gershwin.
Finally, she responded. Yes, sir, we will sell you the ticket for $10, applying the voucher and forfeiting the rest. Good, done. More hold. Disconnection. No confirmation email. It was midnight, so I went to bed.
In the morning, I called up again. "Hi, I went through this whole rigmarole last night and want to make sure that I don't have to do it again, please!" The nice Indian lady, on a better connection, looked up the reservation, which had been made, and resent the confirmation. Total length of the phone calls: about 45 minutes (can it really be worth their time?). Round in the time I spent on the internet, and it's just about an hour. That I'm never getting back.
Here, in very small font, are the applicable rules:
TERMS and CONDITIONS:
TICKETING:
Permitted Travel Area: You must begin your travel in the 50 United States, Puerto Rico, U.S. Virgin Islands, and fly to a destination within the 50 United States, Puerto Rico, U.S. Virgin Islands or Canada.
Discount Amount: $100 off a qualifying round-trip itinerary purchased at United.com. The discount applies only to the base fare, and not to any taxes, fees or surcharges, including, but not limited to Passenger Facility Charges (PFCs), departure and arrival taxes and carrier-imposed surcharges. The total price shown on United.com for qualifying itineraries will comprise the discounted base fare and all applicable taxes, fees and surcharges.
Eligibility Restrictions: This discount may only be applied to the purchase of one new ticket and may not be applied to a previously issued ticket.
Valid Carrier: United, United Express®, and TedSM, flights. It is not valid on any other flights operated by other airlines, such as United-Marketed code share and Star Alliance Flights.
Ticketing Dates: valid for 1 year from the date of this letter
Travel Dates: based on the rules of the fare ticketed
Blackout Dates: none
Advance Purchase: per rule of fare purchased
Min/Max Stay Requirements: Min Stay: per rule of fare purchased, whichever is longer; Max Stay: per rule of fare purchased.
10. Valid Routing: Roundtrip or one way only. Circle trips, or trips with multi- city itineraries are not permitted. You must follow a permitted routing.
Stopovers: Not permitted.
Qualifying Fares: This discount may be used on any published United First® class, United Business® class or United Economy® class fares.
Additional Taxes and Fees: All taxes, fees and carrier imposed surcharges are additional.
Restricted Fares: This discount may not be used on the following fares:, companion, travel industry G class, contract, bulk, convention, tour conductor, children, family plan, government, group, military, tour basing, senior discount, student, youth, infant, industry travel agency or employee discount, Around the World, Circle the Pacific, Visit USA, or any non published fares.
Fare Rules: All rules of the fare purchased apply. Reservations and ticket purchases on United.com must be completed simultaneously. The published fare you qualify for depends on what class of service is available on the days you travel. Not all flights are eligible for an e-certificate discount. In some instances you may find flights that are not e-certificate eligible because they have already been discounted, and are less expensive than the e-certificate eligible flights.
Combinability: Not combinable with any other discount offers.
Maximum number of users per certificate: One.
Maximum number of passengers per itinerary: One
Ticketing: You may redeem this e-certificate on United.com. Certificate is valid towards a qualifying flight purchased at United.com through 11:59 pm CDT on the last ticket date stated on rule 5. Discount only applies when ticket is purchased within the 50 United States. All dollar levels are stated in U.S. Currency. When using the discount on a ticket purchased in Canada, current conversion rates apply.
Residual Value of Certificate/Discount: When the discount certificate amount is greater than the cost of the ticket, the difference will be forfeited.
Mileage Plus® Accrual: Permitted.
Upgrades: To determine if the fare purchased with this discount allows the use of an upgrade certificate refer to the terms, conditions and booking class restrictions associated with the upgrade type you are using.
Changes: Rules of the fare determine if changes are permitted. If changes are allowed, there may be service charges and fees associated with a change. You will receive the value of the discounted ticket, less any of the aforementioned service charges and/or fees, towards the purchase of a new ticket.
Refunds: This discount is non-refundable, once used the discount will not be reissued for future use. Any refund due is based on the amount actually paid, minus any service fees. The discount may not be applied toward the purchase of another ticket when exchanging or refunding your original ticket, except when the original ticket qualifies for a reduced fare (guaranteed airfare rule applies). Check with United.
Denied Boarding Compensation: Permitted.
Transfer of certificate: This certificate is transferable, but void if sold or bartered. Other restrictions may apply.
Important Notes: The certificate has no cash value and may not be altered, duplicated, sold or bartered. If lost, stolen, expired or destroyed certificates will not be replaced. Only one discount certificate, discount voucher or discount is permitted per ticket. Offer subject to change without notice. Other restrictions may apply.